WooCommerce is the easiest way to start selling physical and digital goods from a WordPress site. The plugin gives you everything you need to start selling right away. However, there are a ton of WooCommerce plugins that can be added to your site in order to make your online store more functional and user friendly.
Yes, as simple as WooCommerce is, it can still be daunting for those who don’t understand how to use it. Before you add any of the WooCommerce add-ons below, it is a good idea to have the system installed and set up.
Having it in place and running makes adding third-party plugins faster and easier.
Why Use WooCommerce?
Unlike other eCommerce platforms like Shopify, WooCommerce actually integrates with WordPress. This allows you to sell items without having to build a full online store. But if you want that option, it also allows you to build a full-fledged eCommerce site to sell physical and digital goods.
Perhaps one of the most attractive selling points for WooCommerce is the fact that it is free. The main plugin can be downloaded from the WooCommerce website, or from the WordPress plugin repository. You simply install and activate it, and you are off and running.
While the plugin does give you everything you need to set up shop and sell (pricing ability, payment gateways, download features, etc), there are also a ton of other WooCommerce related plugins that can help you build your store and stretch the functionality.
Some of these plugins are for the backend of the site, and some of them are related to marketing and your customer base. That being said, it can be difficult to know what some of the best WooCommerce plugins are if you don’t know what to look for.
Here is a list of some of the best WooCommerce plugins available now. Give them a look and see what they can do to help expand your online store.
Best WooCommerce Plugins
Most online stores now are selling items across the world. For this reason, having a way to take multiple types of currencies on your WooCommerce website is a good idea. This is where WooCommerce Multi-Currency comes in.
This plugin allows you to provide customers a dropdown menu of currency selections that you are willing to take. This allows them to pay for goods and services based on where they are located.
This will also help expand your sales because you are opening up more ways for people to pay.
- Allows users to easily select a currency from a dropdown menu
- Auto recalculates pricing based on currency values
- Set a default price and add multiple currencies
- Automatically rounds pricing
- Use the built-in “price charming” tool
Another great WooCommerce plugin for WordPress is called TrustPulse. If you are looking for a plugin that can help you effectively skyrocket your online store conversions and sales, then this is one you should definitely take a look at.
TrustPulse uses social proof to encourage visitors to buy your products. Social proof acts as leverage and works as a trust builder for customers.
The plugin helps you showcase and document real-time activity that is happening on your site. It then takes all this activity and shows it to any customers currently on the site.
Customers see updates, real-time notifications, and other things that help give them a better understanding of what is happening. When people see others buying a product, it builds a level of trust and helps with conversions.
- Users can see real-time activities like purchases, signups, and registrations
- Has a built-in “on-for notification” that you can leverage
- Use the smart targeting feature to post sales and conversions using the correct audience
- Easy to set up and integrate
- Detailed analytics reports
- Drag and drop functionality
Another one of the best WooCommerce plugins available today is one called Omnisend. This plugin is an omnichannel marketing automation platform built specifically for eCommerce.
The plugin is designed to help you build a strong connection with your customers using a variety of different channels.
Instead of trying to build your marketing presence around one single platform, Omnisend allows you to focus on multiple channels like email marketing, SMS marketing, push notifications, and Facebook messenger.
When you combine multiple channels like this, you give your store the ability to increase sales in multiple ways.
The plugin gives you access to popup boxes, signup boxes, and landing page tools so that you can build and show a creative and dynamic marketing scheme that reaches across multiple network types.
- All-in-in marketing platform that you can automate
- Combine multiple channels to increase sales
- Advanced email marketing tools
- Email capture forms like signup boxes and landing pages
- Prebuilt email templates to use
- Automated workflows
- Customer support is available 24/7
If you are looking for different WooCommerce features that other typical online stores are not using, then take a look at WooCommerce Multilingual. Much like the multi-currency plugin we talked about above, a plugin like this one can help you better connect and generate sales from people all over the world.
WooCommerce Multilingual can help translate the pages on your site depending on the country. This plugin is widely considered one of the best language and translation plugins for WooCommerce.
The plugin will translate pages and products to give you the chance of closing a deal to non-English speaking customers. Give it a look and see if it is something that can help your WooCommerce store.
- Able to translate pages and products
- Keeps translation language in place through the checkout process
- Send email based on user’s preferred language
- Also able to translate categories based on preferences
Live chat can play a very important role for any eCommerce website. Customers like knowing they have access to someone at any time. This allows them to ask questions, make suggestions, and get any info they need about your products.
One of the best plugins for this is LiveChat. While not designed specifically for WooCommerce websites only, it is a plugin that can help drive sales in real-time because of the accessibility that it gives your customers.
The plugin is fully responsive and mobile-friendly. It also works together well with all the big CRM platforms, Google Analytics, and almost every email marketing tool. LiveChat is definitely something you want to have on your website.
- Mobile-responsive and can be accessed from any screen
- Add a feedback and/or survey option to the end of chats
- Beautiful live chat widgets and a chatbox
- Fast loading times for solid user-experience
- Integrates with multiple CRM
There are all sorts of marketing and email plugins available for WooCommerce. It can be difficult to figure out what the best one might be. That being said, AcyMailing is one that you really can’t go wrong with.
It is widely considered to be one of the best newsletter & newsletter subscription plugins for WooCommerce available.
It is a fully functional newsletter automation tool that comes with a drag and drop builder and a stylish, built-in dashboard that you can track analytics from.
AcyMailing is packed with features. Some of the highlights include 24/7 support, the ability to send unlimited newsletters to unlimited emails, and full WooCommerce newsletter integration ability.
- Drag and drop newsletter builder
- Social media sharing
- WooCommerce integration
- Gravity forms integration
- AB testing
- CAN-SPAM compliant
- GDPR compliant
- Multilingual interfaces
There are a lot of really great plugins available that you can add to WooCommerce in order to make your site more user friendly and more fun to use for your customers. Perhaps one of the more unique and fun things to do is add the ability for your customers to create wishlists on your site.
That is where YITH WooCommerce Wishlist comes in. The plugin is a lightweight, yet powerful tool that will allow you to easily add the ability for your customers to create a wishlist.
The YITH Wishlist plugin will give your site users the ability to save their favorite products and go find them later. Other unique functions include giving customers unique sharing abilities like sharing their wishlists with friends and family, as well as over social media.
- Select any page for wishlist
- Add the “Add to Wishlist” shortcode anywhere
- Show “remove from wishlist” button when a product is on their wishlist
- Easily show “add to wishlist” button on the shop page
- Customize columns, colors, style, text, and layout
- Supports product variation
- Integrates well with other YITH WooCommerce tools
A WooCommerce feature that isn’t readily available with the main plugin installation is detailed invoice and packing slip information.
The system gives you the basic information you need to track orders and receive information. However, it does not generate a detailed PDF invoice or packing slip for your customer. This is where WooCommerce PDF Invoices and Packing Slips can really help you.
The plugin will auto-generate a PDF invoice for both you and the customer. It also generates a packing slip based on your settings allowing you to print out and add to the shipping package for your customer.
There are a number of great features that come with the PDF invoice plugin. You can set all sorts of great information to display. They also give you the ability to brand your invoices and set a number count to start tracking.
- Update past orders with PDF info
- Track numbers with the integrated system
- Available in multiple languages
- Format all numbering to your liking
- Send out emails with attached PDF invoices
- Send packing slips directly to printer with premium templates
Product pages in WooCommerce are pretty easy to build and manipulate according to what you want. That being said, a plugin like Custom Product Tabs for WooCommerce can help you with certain information by consolidating tabs.
This plugin basically allows you to create custom tabs within a product page. These tabs are displayed on the individual product pages to the right of the default “Description” tab.
These types of custom tabs allow you to provide other information about a product that isn’t available in the default download of the WooCommerce plugin.
You have the ability to easily manage all the tabs within the WordPress editor, and there is no need for any sort of custom coding. Give it a look if you want to spice up your product pages with more information.
- Easy to install and set up
- Edit all tabs in WordPress editor
- Save tabs and paste them into other product pages
- Display tabs using shortcodes, images, text, and other website elements
- Compatible with WPML
Of all the WooCommerce add-ons you find and might put on your site, perhaps one of the more interesting and intriguing ones is RafflePress.
Have you ever gone to a website and signed up for a contest, or received a discount on something? Sure, we all have.
This is a great way to build a customer base and get people excited about your products. People love contests and games, and RafflePress is a plugin that can help you put all of these types of things on your WooCommerce website.
Running contests and giveaways from your WooCommerce store does not have to be a difficult process. This helps you build a customer base and gets people excited. Use the RafflePress plugin and all of the great features it has to do this whenever you want.
- Create giveaways using widgets and landing pages
- Excellent fraud protection built-in
- Track and also retarget an audience based on past contest actions
- The giveaway builder has drag and drop functionality
- Marketing and CRM integration
If you have a shop that you want to run ads from, then a recommended plugin is the WooCommerce Google Feed Manager. Simply put, this plugin allows eCommerce store owners to create product feeds that meet all the requirements of Google Shopping.
The plugin gives you full control over your entire Google Feed and how products are listed. This includes what products are shown and what products are hidden. If you are looking to blast your product feed out to Google Shopping using the easier technique, then you definitely want to download and install Google Feed Manager.
- Easily create multiple shopping feeds that meet Google standards
- Optimize feeds for performance
- Changes in your store products are automatically shown in feed
- Create custom field names
Rounding out our list of the best WooCommerce plugins available right now is a great tool called Product Slider for WooCommerce. The slider gives you a fantastic way to showcase products in a slide or carousel form.
The plugin gives you the ability to promote and display certain products wherever you want them on your store.
Want to build a special sale slider? No problem. Want to set up a specific product type slider? This has you covered.
Product Slider for WooCommerce comes packed with features and has everything you need to build quality sliders and display them across your site.
- Responsive and mobile-friendly
- Easy to install and set up
- Tons of customization features
- Built-in themes
- Multiple slider navigation positions
How Much Does WooCommerce Really Cost?
This is actually a very fair question that a lot of people have. There are a few different answers here that will help clarify things. The main WooCommerce plugin is free. You can download it whenever you want and install it on your WordPress site.
The plugin comes with everything you need to sell digital and physical goods online right out of the box. With that said, over time, there will probably be certain things you pay for.
WooCommerce does not take a cut of every sale. However, you will have to pay a transaction fee to your payment gateway (Stripe, PayPal, etc). This is a fee you would have to pay no matter where you build an online store.
From there, other expenses involved include your website hosting fee. The other main investments you will accrue include any major plugins you add to the site to extend functionality.
While there are plenty of free plugins for WooCommerce, many of them have a pro version as well. And some of the bigger ones will involve yearly fees. So, the ones you use may differ, as will the overall pricing.
All that being said, you will still be hard-pressed to find a better way to sell online than WooCommerce.
There is so much that can be done when you choose to use a plugin like WooCommerce. Immediately, you have the ability to sell goods from your website. However, the platform is also easy to manage and offers a ton of ways to extend and customize an online store.
I hope the list of WooCommerce plugins above gives you a good idea of some of the best ones available. Adding any of the plugins on this list will extend the functionality of your site and allow your store to grow and make more sales.